AppointifyThe AI assistant and practice management software that runs your practice.
First 50 appointments free. No card needed.
The only employee you need. It works 24/7.
Receptionist
Answers patients on WhatsApp and books, moves and cancels visits, day and night.
Administrator
Registers patients, files lab results and has your to-do list ready before you arrive.
Billing manager
Sends invoices and card payment links, matches payments and lines up reminders for what is unpaid.
Dr Madri's PracticeonlinePatients love WhatsApp. It takes the admin.
Without it, WhatsApp is an admin nightmare. It answers day and night, and every chat makes it better at your practice.
Suggested updates
Follow-up visits are R550.
Follow-up visits within 6 weeks are R450.
Saturdays 08:00 to 12:00, Dr Madri only.
Brief it in plain words
It learns every night
Your words stay yours
Telehealth, as easy as a WhatsApp.
Patients love WhatsApp, video consults and instant replies. Appointify gives your practice all three.
- Booked on WhatsApp, joined in the browser
- Script, sick note and invoice sent straight after
- Consent saved on the patient's file
- Priority patients reach their doctor after hours
A flywheel that gets better every day.
Every chat teaches it. Every night it improves.
- 1Patients message youOn WhatsApp, day and night.
- 2Your assistant answers86% of patient WhatsApps, without your team.
- 3Your team handles the restAnything else is handed over.
- 4It learns overnightIt knows more tomorrow.
Not a demo. Real practices.
Practices running on Appointify, April to October 2026.
- of patient WhatsApps answered by the assistant
- 86%
- typical assistant reply time
- 20sec
- after-hours messages answered by the assistant
- 8in 10
“My patients book, get their scripts and pay on WhatsApp, and my notes are written before they leave. I spend my day with patients, not on admin.”
Dr Madri VersterGeneral Practitioner, Elarduspark, PretoriaWin patients. Serve them. Keep them.
Every platform books and bills. This one does the work.
Win
Without Appointify: A new patient messages at 9pm and hears back tomorrow.
On Appointify: Answered and booked in seconds, day and night.
Serve
Without Appointify: The front desk types every reply between phone calls.
On Appointify: Instant answers, video consults, and scripts and payment links on WhatsApp.
Keep
Without Appointify: Follow-ups depend on someone remembering.
On Appointify: Follow-ups due are on your morning list, and the assistant knows your practice better every day.
The same assistant, inside your practice.
Ask in plain words. It does the work.
Book Sarah with Dr Madri on Wednesday at 09:30.
Thinking…
Dr Madri's Practice
online
INV-1042
Sarah Naidoo
R 650.00
drmadri
Instagram post
Planning
It does the work. You stay in charge.
You decide what it may do on its own and how it sounds.
- Doctors sign every script, sick note and letter
- Anything clinical is handed to the doctor, and the patient is told
- Emergencies get urgent care guidance, not a booking
- Patients only hear about their own family
- Appointments
- Book, move and cancel
- New numbers
- Register and book
- Doctor needed
- WhatsApp the doctor after 10 minutes
- Tone
- Warm
- Language
- The patient's language
Your instructions
Pap smears are 30 minutes and only with Dr Madri. Babies under 6 months come before 10:00. Never book Friday afternoons.
Version 7 · every version can be restored
Frontier health intelligence, always at your side.
One assistant on WhatsApp, in the consult room and across your billing.
Today, 17:30 · an example day
Work done for you
- Jobs done
- 27
- Time saved*
- 1h 48m
- Left for you
- 3
Done automatically
- 9 appointments booked
- 4 visits moved or cancelled
- 6 patient files updated
- 5 card payments matched
- 3 documents sent
Ready for your approval
- 2 results to sign
- Payment reminders for 6 invoices
Needs you
- Question about side effects
*Illustrative figures for an example practice, at about four minutes per job.
Built on frontier models from OpenAI, Anthropic, Google and xAI. Doctors finalise every script.
Your day starts in your inbox.
At 4am Appointify writes the day's to-do list. Every doctor gets the top three by email.
Wednesday 28 October · Dr Madri Aesthetics
Good morning, Dr Madri.
Open today's overviewSign off Thandi Mokoena's blood results
Open →
Reply to 2 patients waiting on a message
Open →
Call Pieter van Wyk about his 2-week review
Open →
3 more on the Overview page →
Walk in already knowing.
Every file opens with what changed since the last visit.
- Abnormal results on top
- Ask the record anything
- A safety net for what is still open
Since the last visit on 2 Sep
Sarah Naidoo · opened before the consult
- Results
- HbA1c 7.8 % H
- Measurements
- BP 148/94, was 136/88
- Overdue since 1 Sep: diabetic eye screen
- Repeat script for metformin runs out about 31 Oct
No eye screen is recorded. A recall for it has been due since 1 Sep 2026.
From: Recall: diabetic eye screen
Look at your patient, not your keyboard.
Press record. The AI scribe writes the note and drafts the script, sick note or referral.
Consultation capture
06:42Listening to the consultation
Recorded with the patient's consent.
Sound detected
Live transcript
Live captionsHow long has your throat been sore?
Since Sunday. I had a fever last night, about 38.5.
Your tonsils are swollen and the glands are tender.
I'll give you penicillin for ten days, and a sick note for two.
Consult note
Ready for your review- Complaint
- Sore throat since Sunday. Fever last night, 38.5 °C at home.
- Examination
- Swollen tonsils with exudate, tender cervical nodes. Temp 38.4 °C.
- Assessment
- Acute tonsillitis.
J03.9 Acute tonsillitis, unspecified
AddSuggested from this note · checked against ICD‑10
Script drafted: phenoxymethylpenicillin 500 mg, 12-hourly, 10 days
Sick note drafted: 2 days
A live transcript as you talk
Only what was said
ICD-10 codes in one click
Wi-Fi drops? Keep talking.
Your whole practice, for one price.
No credits, usage tiers or setup fee. Cancel any time.
- a day, all in
- R33
- a day, all in
- per extra user
- R0
- per extra user
- appointments free
- 50
- appointments free
Appointify, everything included
R999per month
Free for your first 50 appointments
No card to start.
Unlimited users, no seat limits and unlimited clinical usage.
- WhatsApp assistant that learns your practice
- AI scribe for every consult
- Morning to-do email for every doctor
- Video consults, no per-call fees
The basics are all there too: online booking, electronic medical records, medical billing with ICD-10 codes, card payments, telehealth and lab results. See billing
Coming soon.
What we're building next.
Medical aid claims
Claims straight to the medical aids.
Marketing
Found in AI search, with Instagram campaigns run for you.
Finance
Receipts filed, profit and cash flow at a glance.
Questions, answered.
What is Appointify?
Appointify is an AI assistant for GPs and medical practices in South Africa, with practice management software built in. It works as your receptionist, administrator and billing manager, 24/7. The platform it runs on covers online booking, electronic medical records, an AI scribe, video consults, invoicing with card payments and medical billing. It has run real practices since 2021.
How is Appointify different from other practice management software?
Other practice management software is a tool your staff operate. Appointify is an assistant that helps you win, serve and keep patients: it answers patients on WhatsApp day and night, books them itself and learns from your practice's chats every night, so it handles more each day. Across practices on Appointify it answers 86% of patient WhatsApps, with a typical reply time of 20 seconds.
Is Appointify a good fit for a new GP practice?
Yes. Sign in with Google, name your practice and set your hours, and your online booking page is live in a few minutes. Your first 50 appointments are free with no card, and the same platform runs groups with up to 20 locations.
What can the assistant do on WhatsApp?
It books, moves and cancels visits using each doctor's real hours and locations, registers new patients and handles a whole family from one number. It understands voice notes, photos and PDFs, and sends invoices with a card payment link and signed documents by WhatsApp or email.
Does the doctor stay in charge?
Yes. Scripts, sick notes and letters reach a patient only once a doctor has signed them. Anything clinical is handed to the doctor and the patient is told the doctor will get back to them. Emergencies get urgent care guidance, not a booking. You choose what the assistant may do on its own, and its tone and language.
How does the assistant learn?
Brief it in plain words, like a new receptionist. With learning on, it reads your practice's WhatsApp chats every night. Facts your team gave patients, like prices or parking, are added on their own after a second check. Changes to your own wording wait for your approval, and every version can be restored.
How much does Appointify cost?
R999 per month for your practice, everything included, and your first 50 appointments are free. No credits, usage tiers or setup fees.
Do we pay per user?
No. R999 covers unlimited users and unlimited clinical usage, so everyone in the practice gets their own login at no extra cost.
Can we try it first?
Yes. Your first 50 appointments are free, with full access, no time limit and no card. Cancelled appointments don't count. After your 50th, subscribe from Settings. Until you do, new bookings, invoices and messages pause, and nothing is deleted.
We already use another system. Can you help us switch?
Yes. Our team helps you move your patients and records across, so you don't start from scratch.
Can I cancel?
Yes. You can cancel your subscription any time from Settings.
Win more patients. Keep them happy.
Your first 50 appointments are free.